Studio Visit with Graphic Designer and Artist, Nikkita Cohoon
Is “branding” a dirty word in the art world?
I had the immense privilege of visiting the studio of talented graphic designer, artist (and my real-life bestie), Nikkita Cohoon of Ritual Morning Studio.
In our chat, we dive deep into a discussion about branding through the lens of creatives and—more specifically—artists.
We talk about what makes a brand, and why we believe that you have a brand…EVEN WITHOUT a logo.
We discuss how a thoughtful brand elevates artists’ work.
How to DIY your branding the smart way if you’re just starting out.
Why “branding” seems to be a dirty word with artists, and where we think that mindset comes from.
How we can’t really read the label from inside the bottle…
and so much more!
Nikkita is as wise as she is delightful and I’m proud to say that she is the genius behind the Desk & Design brand. She has a unique talent for translating her clients’ intentions and mission into their visual brand strategy, all the while supporting them and bringing to the surface their own signature soulfulness.
WATCH THE VIDEO
LISTEN TO THE AUDIO
